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Highly Targeted Keyword Phrases

If your keywords are very competitive, look for keywords that aren’t so sought after:

  1. Go local. One common strategy is, of course, to focus on local keywords. If you’re a real estate agent, don’t target real estate. Instead, target real estate in your area: denver realtor, chicago real estate, dallas homes for sale, and so on.
  2. Focus on more specialized search terms. A realtor might target traffic on keywords related to commercial real estate, or condos, for instance.
  3. Incorporate spelling mistakes. Some realtors target the very common misspelling realator
Related SEO Tips

Simple Steps to Check the Keyword Density
Keyword density is always expressed as a percentage of the total word content on a given web page

What Is Keyword?
Keywords are what you think or your prospective site visitors may type in a search box.

Common Keyword Problems
There are a few common problems with keyword selection that should be avoid.