Location of Links on the Page

A friend of mine is a database programmer / SEO who has friends who work for Google. He stated that Google is trying to look to change their link algorithm to where they can provide both positive and negative linkage credit for link location on the page and site link patterns (most likely discounting footer banners full of links and other common link rental locations). While I do not believe this technology is active yet it may be coming in the future.

Ideas like these are what make building lots of natural link popularity important. Many internet marketing experts are shifting portions of their business models to creating content they control so that people can get contextually relevant ads within the main content area of the pages.

The link renting business will evolve as the algorithms do, but quality link renting will increase in price as the cost of selling links gets more expensive

Related SEO Tips

How to increase google page rank?
here is few tips and trick to Increase your website Google Page Rank step by step

What is Google Page Rank?
PageRank is a numeric value that represents how important a page is on the web.

Importance of Number of Links on the Page
Any page only has a certain amount of link popularity which it can redistribute to other pages.