Free Search Engine Optimization Guide

Tracking Keywords
Track keywords with a traffic analyzer and a ranking report for your website

Track Search Engines
Depending on your site statistics program, you may also be able to see which search engines are referring traffic to your site

Track Web Site Visitors
Visitor very important to your website, so you have to track behavior of your visitor

Crawl My Website
Here are some tips, to make sure your website is crawlability by Search engine spiders

Link Analysis
Google looks at the number of links to a document and the growth or disappearance of these links over time

Website Traffic Analysis
You will also need to be able to integrate your site statistics with your sales/week.