Comparing Search Results

Since different search engines weigh different parts of their algorithms differently they can all have similarly relevancy while having significantly different search results.

Some people are quick to ask how they are being penalized by one search engine because they rank well in one search engine and not another. While many sites do get penalized for aggressive spamming techniques, most sites that do not rank well usually just fail to satisfy the specific ranking algorithm for that specific engine in question.

• Google is primarily focused on anchor text and link popularity.
• Yahoo! focuses a bit more on “on the page” content (while still relying a decent amount on link popularity).
• Teoma is focused on local communities.

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